DETROIT – The Detroit Lions and Comerica have extended their partnership and expanded it to include exclusive naming rights to the new Gridiron Club and Suites being built as part of The New Ford Field renovation project. Comerica will continue to be the Official Business Bank of the Detroit Lions.
The Comerica Gridiron Club and Suites will capitalize on Detroit's growing culinary recognition and the social scene that parallels it. With four new Detroit-centric food partners (to be announced) and two bars, one featuring craft beer and the other wine and craft cocktails, along with multiple large screen TV's, the club will be a lively dining and bar environment.
"The Gridiron Club and Suites will provide a unique entertainment experience for Detroit Lions fans in the 2017 season," explained Mike Ritchie, president of Comerica Bank-Michigan. "As the season approaches, we look forward to sharing more news about our partnership with the Lions and our support of Detroit's small businesses."
Naming rights terms of the partnership will also include a VIP entrance lane near Gate A during Detroit Lions home games where Comerica customers can bypass the line to enter the stadium. Comerica will continue to have prominent signage at Ford Field along with other various game day activations and digital assets.
"Comerica has been a great partner of the Detroit Lions for many years," said Detroit Lions Team President Rod Wood. "The longevity of that relationship along with their deep roots in Detroit's business community make them an ideal partner for what will be one of Ford Field's most premium fan and corporate hospitality experiences."
The Comerica Gridiron Club and Suites will be completed in time for the 2017 Detroit Lions season. Season memberships are available for purchase through the Detroit Lions Premium Seating Department (313-262-2121 or premium.suites@Lions.NFL.net).
