SIDEBARS - LIONS GAMES ONLY

Dimensions: 686x924

Animations:

• File Type: MOV, MP4
• Frame Rates: 29.97 fps
• Pixel Shape: Square
• Codec: Any

Stills:

• File Type: PNG or JPEG

Content Naming:

• <NAME>_SIDEBAR

WINGS

Dimensions: 1372x308

Animations:

• File Type: MOV, MP4
• Frame Rates: 29.97 fps
• Pixel Shape: Square
• Codec: Any

Stills:

• File Type: PNG or JPEG (logos: eps preffered)

Content Naming:

• If both wings are the same
  • <NAME>_SIDEBAR
• If left and right wings are different
  • <NAME>_SIDEBAR L
  • <NAME>_SIDEBAR R

L-BAR

Creative Due: Monday, July 13, 2026

Stills:

• Size: 3840x380 px (WxH)
• Static Files: JPEG, PNG

Animations:

• Size: 3840x380 px (WxH)
• Animated Files: MOV, MP4
• Frame Rate: 59.94 fps
• Codec: Any
• Pixel Shape: Square

Content Naming:

• <NAME>_LBAR AD

L-Bar Ad Overlay

Overlay must be left justified and can extend 200 pixels up and 1180 pixels wide of the ad into the live game action space.

INTERIOR LED

Creative Due: Monday, July 13, 2026

Stills:

• Size: 3840x380 px (WxH)
• Zone 1: 3600x72 px (still preferred, required during Lions game)
• Zone 2: 1000x72 px (still preferred, required during Lions game)
• Zone 3 + 4: 6805x72 px (animations or stills)
• Zone 5 + 6: 2300x72 px (still preferred, required during Lions game)
• Zone 7 + 8: 4795x72 px (animations or stills)

NOTE: No numbers are permitted in end zone creative during Lions game

Animations:

• File Type: MOV, MP4
• Frame Rate: 29.97 fps
• Pixel Shape: Square
• Length: 0:15 or 0:30 (with clean loop)

Stills

• File Type: .PNG or .JPEG

Content Naming:

• <NAME>_ZONE 1
• <NAME>_ZONE 2
• <NAME>_ZONE 3
• <NAME>_ZONE 4
• <NAME>_ZONE 5
• <NAME>_ZONE 6
• <NAME>_ZONE 7
• <NAME>_ZONE 8

SUPER COLUMN FULL

Exclusively Coca-Cola and Ford

Dimensions: 1440x1680

Animations:

• File Type: MOV, MP4
• Frame Rates: 29.97 fps
• Pixel Shape: Square
• Codec: Any

Stills:

• File Type: PNG or JPEG

Content Naming:

• <NAME>_SC

SUPER COLUMN INFO GRAPHIC

Exclusively Coca-Cola and Ford

Dimensions: 900x1200

Animations:

• File Type: MOV, MP4
• Frame Rates: 29.97 fps
• Pixel Shape: Square
• Codec: Any

Stills:

• File Type: PNG or JPEG

Content Naming:

• <NAME>_SCP

EXTERIOR GATE A RIBBON

Dimensions: 2844x108

Animations:

• File Type: MOV, MP4
• Frame Rates: 29.97 fps
• Pixel Shape: Square
• Codec: Any
• Length: 0:15 or 0:30 (with clean loop)

Stills:

• File Type: PNG or JPEG

Content Naming:

• <NAME>_GATE A

Exterior Gate A Board:

Dimensions: 504x288

Content Naming:

• <NAME>_GATE A BOARD

EXTERIOR GATE G RIBBON

Dimensions: 990x44

Animations:

• File Type: MOV, MP4
• Frame Rates: 29.97 fps
• Pixel Shape: Square
• Codec: Any
• Length: 0:15 or 0:30 (with clean loop)

Stills:

• File Type: PNG or JPEG

Content Naming:

• <NAME>_GATE G